Tag: EMTU/SP
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Quando campanhas de marketing fazem a diferença
Destaco aqui a campanha da Empresa Metropolitana de Transporte Urbanos (EMTU/SP), vinculada à secretaria dos Transportes Metropolitanos do Estado de São Paulo, para a construção do Veículo Leve sobre Trilhos (VLT) da Baixada Santista. Este foi um dos bons momento vividos pela empresa, não só pela campanha em si, mas em função do PORQUÊ das…
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Integrated knowledge
By Renata Veríssimo Versão em Português It was absolutely inspirational! The HACKEMTU, organized by EMTU/SP, startup Scipopulis and University of Campinas (Unicamp) in the last weekend (April, 7-8) showed us how it is possible to exchange high level knowledge in Public Transport with young companies and ambitious business minded students. The HACKEMTU was an action…
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Change is the word!
The Sector Public requires transformation! Versão em Português! The Manifest of Rosario, signed on October 5, 2017 by the members of International Association of Public Transport (UITP) Latin America, in Argentina, proposes to the transportation community: CHANGE. And with this change, TRANSFORMATION must happen! The declaration, signed by Alain Flausch, the Deputy Secretary General of…
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Innovation is a state of Mind!!!!
By Renata Veríssimo July 1st of 2017 Do you know that idea that comes from nowhere? Or that moment when you can feel or thought something transforming? That’s it… This is can be the begin of the innovation. And who knows? It has no way, unless the process of innovation being part of their daily…
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Innovation is contextual…
By Renata Veríssimo – Montreal – 15-17 May 2017 – I imagined that it would be like this. Everything in the same time, lots of discussions, many ideas and possibilities of innovation in the public transport. Big Data, Open Data, Design Thinking guiding the adjustments in the managements processes, increasingly horizontal, sharing of data and…
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Urban Mobility and the innovations Dubai (EAU)
By Renata Veríssimo – Dubai, 21 -24 November 2016 Organized by UITP and the Road & Transport Authority, the United Arab Emirates Week of Innovation happened from November 21 to 24 in modern and tourist Dubai. The opening event was the 1st Forum on Innovation in Urban Mobility that brought together 9 countries from Europe,…
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Taking care our vulnerable users
The Empresa Metropolitana de Transportes Urbanos of São Paulo (EMTU/SP), is controlled by Government of State of São Paulo, linked to the Secretary of Transport Metropolitan (STM). Its main tasks are to supervise and regulate the Metropolitan Transport medium and low capacity in the six Metropolitan Regions of São Paulo: São Paulo, Campinas, Sorocaba, Santos,…